Soft Blue Oxygen italský prací prášek na bílé prádlo 2x105 dávek - VÝHODNÉ BALENÍ

Product detailed description

Soft Blue Oxygen — Italian washing powder for white laundry with the power of oxygen

Washing powder specially designed for white laundry. Soft Blue Oxygen Igienizzante combines active oxygen with an antibacterial formula — it whitens, cleans, and hygienically treats in one step. 105 washes in a 5.25 kg pack, works from 30 °C to 90 °C. Italian quality imported directly from Italy.

How does active oxygen help white laundry?

Oxygen-based bleaching agents release active oxygen during washing, which breaks down organic residues and pigments responsible for the yellowing and graying of white laundry. Unlike chlorine bleaching, oxygen bleaching is gentle on fibers — it does not disrupt the structure of textiles and leaves no odor.

Optical brighteners complete the effect — they reflect blue light, making the laundry look brilliantly white even after dozens of washes. Result: shirts, tablecloths, bed linen, and towels like new.

Igienizzante Formula — what does it mean?

Igienizzante means hygienic — the powder not only washes but also removes bacteria and unpleasant odors. You will appreciate this for towels, bed linen, and sportswear where bacteria multiply easily. And it works even at lower temperatures — you don't have to wash at 90 °C for the laundry to be hygienically clean.

Why a specialized powder for whites instead of a universal one?

Universal washing powders are a compromise — they must handle both whites and colors, so the bleaching components are weakened. Soft Blue Oxygen is specifically formulated for white laundry — with a higher concentration of oxygen bleaching agents and optical brighteners. A white shirt after 50 washes looks like it did after the first.

Compared to common washing powders from local drugstores, Soft Blue Oxygen offers 105 washes at a great price — large packaging, fewer purchases, less packaging waste.

? 9 reasons to choose Soft Blue Oxygen

• Active oxygen — whitens without chlorine, gentle on fibers.
• Antibacterial Igienizzante formula — hygienic cleanliness even at 30 °C.
• Optical brighteners — laundry looks brilliantly white even after dozens of washes.
• 105 washes / 5.25 kg — supplies for months ahead.
• Works from 30 °C to 90 °C — saves energy.
• Enzyme technology — breaks down stains from proteins, fats, and starch.
• Ideal for towels and bed linen — where hygiene matters most.
• Italian quality — tradition, precision, efficiency.
• Great price per wash — large pack = large savings.

How to correctly wash white laundry with Soft Blue Oxygen?

• Regular white laundry (40 °C): 1 scoop (50 g) — ideal for shirts, t-shirts, socks.
• Towels and bed linen (60 °C): full dose — active oxygen works best.
• Heavily soiled (90 °C): 1.5 scoops — kitchen towels, work clothes.
• Hard water: add 10–15% more powder.
• Tip: sort your laundry — Soft Blue Oxygen is intended for whites. For colors, use Soft Lavanda.

? Frequently Asked Questions

Brilliantly white laundry without compromises

Soft Blue Oxygen Igienizzante is the washing powder for those who want truly white laundry. Active oxygen, antibacterial formula, 105 washes in one pack. Italian quality at a great price — because white laundry deserves more than ordinary powder.

About the Soft brand

Soft is an Italian brand of detergents focused on efficiency, fragrance, and gentleness to fabrics. The Blue Oxygen range is specially developed for white laundry with oxygen bleaching technology. The Igienizzante range adds antibacterial protection. In the Czech Republic, you can find these Italian washing powders exclusively at NěmeckýEshop.cz.